Another highlight, from the organisational behavior point of view is the difference between the culture of American and Japanese firms. It is a story of SONY, a company that is world leader in many electronic and IT products and its co founder of SONY a young engineer named Mr. Akio Morita some forty years ago from the date it was first published, depicted in a simple manner by himself with the help of Edwin M. Reingold and Mitsuko Shhimomura .The superb style and information given in the book makes it a must read for aspiring managers as well as every entrepreneur.

Sony phát triển như vũ bão sang các thị trường khác lập nhà máy và bê công nghệ sang.

"17- "I believe there is a bright future ahead for mankind, and that future holds exciting technological advances that will enrich the lives of everybody on the planet. The book is like a memoir for Akio as he not only told the story of the career he had in sony but also his earlier memory in Japan post WWII, This is fascinating to read as … Of my 3 favorite books, this is one of them. There's some great stuff here on the early days of Sony and the development of Japanese industry after the second world war. It also gives an insight into the lives and homes of the common Japanese people, their preferences, their beliefs. There's a problem loading this menu right now. Japan, Japanese industry, Sony, and Morita himself. And a good reminder of how great Sony once was.

It was a realisation for me to know what it meant to be affluent and industrialist as the author was couple decades ago. Many of his views on world trade, the essence of how an economy should progress and be built on must have been revolutionary at that time. He also frequently takes good basic management techniques, like trusting employees and giving them creative leeway, and tries to brand them as somehow uniquely "Japanese".
A view into the culture and processes, way of working from different part of the world i.e.

66% Akio Morita und Konosuke Matsushita waren zwei Japaner, welche große (Wirtschfts-) Geschichte gemacht haben.

Less than a year later, in May 1946, Morita and a handful of others set up a technology company, using the bombed-out shell of a Tokyo department store as office and factory. And it has some management and logistics tips and tricks.

Also a helpful read in getting a much better understanding of the whole war era of Japan and how that led to the creation of Sony.

"Made in Japan" was first published in Japan in 1986. Below are key excerpts from the book that I found particularly insightful:Reviewed in the United States on December 19, 2013Reviewed in the United States on May 10, 2002 Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books.
Reviewed in the United States on April 25, 2004Reviewed in the United States on December 13, 2013Reviewed in the United States on May 19, 2012 Akio Morita needs no introduction. Somehow, I always had a gut feeling that author wants to show me only good parts and lot of things are being hidden, unsaid, or indirectly/suggestively mentioned.Still, a good book (high level knowledge is sometimes better than no knowledge).

Find helpful customer reviews and review ratings for Made in Japan: Akio Morita and Sony at Amazon.com. 23% I also like to mention that book is not so well written.Bill & Dave: How Hewlett and Packard Built the World's Greatest CompanyBy accessing this site you agree to be bound by the Beyond The Last Blue Mountain: A Life Of J. R. D. TataBefore I read this book, I had set some great expectations for it, as it was highly recommended by a friend.

It opens well, with the story of Sony's founding and rise from leaking offices in a half-wrecked department store just after World War II, to becoming one of the world's great companies. The path though, needless to say, had never been a rose garden; beset with common problems after the war, lack of human resources and capital, and a reliable consumer base, he transforms his know-how and sways the topic very well from being a purely research-based scientist to a overarching industrialist, with one topic constantly being talked about- flexibility.It is astonishing how Morita writes the book with a deft perception about his philosophies, about how his company worked and moved on with time, and how it fitted in the cutthroat competition of the industry, now being the trendsetter of electronic goods. The moment you pick up the book, whatever page it may be, you feel instantly teleported to a seat in front of the legendary Akio Morita narrating his and Sony's life to you.Finally- a good, exciting lecture on the Japanese way of doing business, on business ethics, and on Japan.

Es wäre weise, wenn sich Betriebswirtschafts-Absolventen die Methoden und Gedanken dieser beiden Herren "anschauen" würden. In Japan employees are treated like member of a family and efforts are put to retain them even in the bad times of company instead of hire-fire policy followed by An interesting book about how to run a business, from one of co-founder of great company SONY. It opens well, with the story of Sony's founding and rise from leaking offices in a half-wrecked department store just after World War II, to becoming one of the world's great companies.

Reading the book, I couldn't help noticing the similarity between Akio Morita's creativity and that of Steve Jobs.

.An absolute delight! I read this reasonable book, here in Brazil.This book is about the Sony's history.From a defeated Japan, Sony became and remains a potency in electronic, in nowdays.To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average.